Queen of the Skies in all dimensions Special edition of the Lufthansa Magazin iPad app for the Boeing 747-8
Toronto, ON, May 14, 2012 – Lufthansa recently welcomed the world’s first passenger version of the Boeing 747-8 into its fleet, which will start regular operations June 1 with six weekly flights between Washington’s Dulles International Airport and Frankfurt. To mark the occasion, the airline released a special multimedia edition of the Lufthansa Magazin iPad app dedicated to the “Queen of the Skies.” Exclusive film and image material, as well as a 360° view of the interior of the new jumbo jet provide an introductory tour of the aircraft. Special emphasis is given to the new Business Class cabin, the exclusive First Class and the modern Economy Class.
A glance behind the scenes at the Boeing factory in Everett, Washington is equally fascinating. Users can follow the eleven stages of production – from the delivery of aircraft parts through to the painting and finishing. The app also creates a virtual representation of the maiden flight of the Boeing 747-8 and gives users a first-hand glimpse of pilot training.
Information about the history of the 747 legend and the more than 50-year partnership between Lufthansa and Boeing round off this special edition of the app. Furthermore, users can discover how the jumbo jet came into being and how it got its characteristic hump. The Lufthansa Magazin iPad app has been in existence for more than a year and contains interesting reports on the world of flying that can be viewed onboard as well as on the ground. The app is available in German and English and can be downloaded free from the app store. More information about the new Lufthansa flagship can be found on Lufthansa’s website at: http://lufthansa.com/747-8.
Note for news editors: printable images can be downloaded here <http://mediabase.lufthansa.com/mediabase/Access.do?lnk=1&cid=13059&chk=b05e04bdecb240055e55c10ab9b608ef>.
About Lufthansa
One of the world’s largest and most prestigious airlines, Lufthansa currently flies to 211 destinations in 84 countries, with hubs in Frankfurt, Munich, and with the Lufthansa Group acquisition of Austrian Airlines, Brussels Airlines and SWISS – Vienna, Brussels and Zurich. From its 21 North American gateways, Lufthansa- recently voted by Fortune as one of the five most admired airlines in the world- and its partners serve over 450 destinations in more than 120 countries. An industry innovator, Lufthansa has long been committed to environmental care and sustainability, operating the most technologically-advanced and fuel-efficient fleet in the world. Its long-haul fleet to and from North America includes the Boeing 747-400, as well as the Airbus A300 sub fleet. Currently, Lufthansa has over 160 new aircraft worth about $22 billion on order. Lufthansa is the largest European operator of the A380 and is also the launch customer for the new Boeing 747-8, the industries’ two most fuel-efficient passenger aircraft. Known for its premium services, Lufthansa continues its $105 million program earmarked for building new or upgrading existing lounge facilities across its worldwide network and will spend more than $3.6 billion in new onboard products and services by 2015. In 2010, Lufthansa re-launched its broadband wireless Internet service onboard, FlyNet. For more information or reservations, visit www.lufthansa.com.
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